I've been fascinated by the art and science of building a relevant network of Twitter followers in the past few months. Like I've written before, I didn't really spend a large amount of time with Twitter until May of this year. Since then, I've learned quite a bit. In previous posts I've written about ways I feel Twitter can be useful, and the debate of quality vs. quantity. I still believe that there is value in ensuring that those you follow are relevant to you, but as your following ...
Social Media
Vanns Community Manager Update: I Turned The Opportunity Down
Because so many of my family, friends, friends of friends, etc. came out in hordes to support my Vanns Community Manager role video application, I felt it was important and appropriate to write a follow up for everyone. I turned down the opportunity to be in the Top 5. Some of you might wonder why in the world would I do such a thing after going through so much effort to win a spot. Well, it unfortunately came down to something that had I known from day one, might have deterred my ...
Twitter Auto DM: Just Say No!
The absolute #1 pain in the neck Twitter nuisance for me these days are the hordes of Twitter auto direct messages I receive after following someone. It has practically made Twitter DM a useless tool for me. If anyone actually sends me a legitimate DM, it’s lost in a sea of spammy auto DMs encouraging me to check out ‘insert product/service/website here’. I understand that it is impossible to manage a large following by personally welcoming each person that follows you, and it’s not my ...
Socialnomics Book Review
I debated whether to post a book review as I experienced flashes of high school busy work, but Socialnomics is certainly relevant to my world, and I enjoyed it thoroughly. Seeing as it is freshly released, I thought it might be useful to get a review out there for potential readers. For those of you looking for the quick and dirty, Socialnomics reads quick, is filled with interesting real world stories, and is basically 265 pages of argument that social media is not only here, but ready to ...
Twitter Etiquette: Should You Follow Everyone That Follows You?
In an earlier post, I talked about the idea of quality vs. quantity when it comes to building out your Twitter following. Since then, I’ve noticed two schools of thought when it comes to the art and science of Twitter following. Those that follow everyone that follows them, and those that only follow a select few no matter how many followers they rack up. Which one is the proper “Twitterquette”? Let’s preface this discussion with a few omissions. Spammers, robots and automated accounts do ...
How To Use LinkedIn Groups To Drive Website Traffic
According to a recent Kennected prospect list, Linked In is THE social network for professionals, allowing you to create a living resume, perform targeted job searches, collect recommendations and connect with others. It wasn’t until recently however that I realized the potential of utilizing Linked In Groups to drive blog traffic. Ever since doing so, roughly 20% of my blog traffic comes from Linked In. And even more so after having interfaced niche edits with the social media platform. In ...