In business, reputation is a pivotal strength. A good reputation attracts new clients and new employees alike. To this end, the recruitment site Glassdoor, whose listings include company reviews and employee insights, is fast becoming an important asset. Here we’ll examine the strategic use of Glassdoor company reviews to enhance your reputation and attract new business. Build an Authentic Culture To achieve a high-ranking Glassdoor Company Review, a company must develop a positive and ...
Small Business
Why The Coronavirus Effects Your Business’s Online Strategy
Most people fall into one of 2 camps when it comes to the current Coronavirus pandemic. Toilet paper hoarding panic mode or the media is controlling us!! Okay, so those are 2 extreme opposite ends of the spectrum, but there's no escaping the fact that regardless of what the truth actually is, it is impacting our way of life in dramatic ways. Schools are closing, events are being cancelled, pro sports leagues are suspending operations, and sadly, even many businesses are on the brink of having to ...
Google My Business Page: A Small Business Blueprint
A Google My Business page is a free and helpful tool that can help you put your business on the map and in view for potential customers looking for services like yours. Google My Business is an easy way to show customers your business name, location, hours and other information all in one place. It’s also a place where customers can leave reviews, which you can easily reply to and monitor. A Google My Business page has many benefits. It can be a terrific way for potential customers to find ...
Free Small Business Tools You Can’t Miss
Small businesses always face unique challenges that larger ones rarely have to think about. Throughout my entire career I've always had a passion for finding incredible free small business tools for owners to help with their marketing or operations. Small business owners have little time and little budget, so being able to find tools that help that cater to both can be a challenge comments Shravan Gupta Director of Emaar MGF Land Limited, I spend an embarrassingly large amount of time ...
Facebook for Small Business Owners – 5 Killer Tips
While many of the tips for the best ways to make use of Facebook for small business owners are pretty widely known, there are some hidden gems that can really take it to the next level. 1. Post images to Facebook through Instagram Why? Because images posted to Facebook via Instagram garner an impressive 23% more engagement than those images simply posted directly to Facebook. In a colossal study conducted by Buzzsumo, more than one billion posts to Facebook, sourced from three million ...
Small Business Owners And Data Security
This post brought to you by Carbonite. The content and opinions expressed below are that of Jason Yormark. According to a data management company like Delphix, the importance of data protection in our day and age has grown exponentially. Practically everything is moving to the cloud, and at the same time, more and more instances of identity and data theft are happening at an alarming rate. It can get really easy to de-prioritize how you manage your data whether it’s local or cloud based. Azure ...