Denied. Twice. Despite working hard to build a better blog, I’ve been turned down again by the Ad Age Power 150. Many of you may not even know what that is. For those that don’t, the Ad Age Power 150 is a list of the top ranking English language marketing blogs in the world. Of course self-proclaimed, but the reality, there really isn’t another resource that competes these days. For that reason, cracking this list has kind of been a goal of mine, and definitely a motivator in my blogging. Don’t ...
Marketing
The Traditional Resume Is Dying
The sooner the better I say. There really is no reason to have to be dealing with word documents and pdfs anymore with the rise of Linked In (or even leading jobsites like Monster). Any HR department with any common sense must certainly see the value in being able to simply get the information they need quickly without having to dig through email attachments. There is a tremendous amount of value to having your resume be a living and breathing entity read here to know more. It gives ...
9 Great Social Media, Digital Marketing & Productivity Tools
I absolutely love it when I find incredible tools online that help enable your productivity, efficiency & marketability. They can often be hard to come by, but there are some great ones out there and the following list are the ones that come to mind recently that you may or may not have heard of or used. 1. Search Status Firefox Extension - This is my new favorite plug in. So simple and unobtrusive, yet highly addicting and very informative. Quite simply, this plug-in shows you any ...
Community Bootstrapping: Tools & Strategies To Build A Community On A Budget
Having a thriving community where your users or customers frequently visit, interact, provide feedback and evangelize your products/services is an extremely valuable scenario. While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks, Dell, even my previous employer Microsoft Advertising, all do community incredibly well and it has paid off for all of them many times over. However not all businesses have the ...
9 Ways Twitter Can Actually Be Useful
Twitter is certainly an interesting phenomenon. On one hand, it’s all the rage these days and what practically everyone is talking about. On the other hand, most people try it once and never return. In fact roughly 60% of users fail to return (Nielson Wire), so it’s clearly a tool that only web savvy users are sticking with. It’s not so much because Twitter is a difficult tool to use, it’s just that for most normal, every day people, it’s a useless distraction. Unless you’re a celebrity or a ...
