This post brought to you by Bing Network. The content and opinions expressed below are that of Jason Yormark. I’ve had a lot of experience with domain broker and both sides of the fence when it comes to paid marketing strategies and execution. Whether it’s been with an agency and working with larger brands and companies, or running a small business, it can be very daunting to figure out how to drive targeted traffic and leads, not to mention, expensive. But the good news is, there are options ...
Marketing
The Importance of Search Engine Optimization
The following is a guest post from Matt Davidson, an extremely talented search marketer that has a SEO company. In an effort to bring more content and digital marketing expertise to his company, you can get more information at www.johnnychenseo.com to put your website on page 1 on Google. I’m a very analytical person. I like to use logic and numbers in any decision that I make. After all, when in doubt numbers can always paint an accurate picture, right? With this in mind, I think it’s ...
Search Engine Strategies 2011 Wrap Up
Well my first official speaking gig wrapped last week at Search Engine Strategies, and I had a blast. Definitely had some nerves up to and during my session titled “Social Media Solutions On A Budget”, but overall, I think it was a success. Much of what I covered was pulled from many of the blog posts I’ve written over the years here. Concepts such as using Linked In Groups to drive blog traffic, tools such as Hootsuite, BrandMentions.com & Sprout Social all were covered in my ...
Attending & Speaking At Search Engine Strategies 2011
I'm definitely looking forward to attending at Search Engine Strategies in New York next week. It will be my return to a show I attended quite often during my tenure at Microsoft Advertising. This time around I've gotten the folks over at SES to actually put me on stage where I will be speaking on a panel for the Social Media Solutions On A Budget session that I actually pitched and had accepted. For those of you attending, I would love your support and feedback. The session will be on ...
Strategies 360 Is Hiring: Marketing & Social Media Associate
Like I mentioned in my earlier post, things couldn’t be better in my new gig at S360. So good in fact that it’s only taken a little over a month and a half to already need to hire my first team member and I couldn’t be more excited about it. Today I begin my search for the first piece of many in building out the S360 Marketing & Social Media team. I’ve always loved mentoring and teaching, and I look forward to finding someone I can work and partner with. There’s ...
How To Blow It As A Business On Halloween
Yesterday my family and I went on our yearly trek to the Mill Creek Town Center where we’ve found it to be a great trick or treat location. It’s a terrific hip/trendy outdoor shopping area, and the crown jewel of the town. They host great events, and the Halloween celebration is always a hit with the kids. The local businesses do a great job at dressing up their stores, themselves, and creating a fun, safe atmosphere for kids to trick or treat. It’s a win-win as the ...