Recent studies have shown that the average adult in the US spends upwards of seven hours engaging with online content daily. This may sound extreme, but when you include podcasts, YouTube, social media, and blogs, its more believable. Many people treat their smartphones as entertainment and information centers in 2024. Effectively these devices have become portals to the world, necessities in our increasingly isolated lifestyles. This provides both challenges and opportunities to ...
Marketing
People Branding 101: Why Focusing on You Matters
In today's fast-moving professional landscape, "people branding" has become a pivotal strategy for career development and entrepreneurial success. No – this isn’t some sadistic practice engaged in by cowboys with a steaming hot iron. Instead, it’s the art of turning what’s unique about you into a saleable commodity, and one that can earn you an excellent living. Although at first glance it may sound faddish, personal branding is far from a mere trend. It's a foundational step that ...
How To Start A Marketing Agency And If You Should
Are you a business owner or entrepreneur looking to start a marketing agency? If so, then starting a marketing agency can seem overwhelming in the initial stages. But with the right framework and strategy, you can be successful in establishing your own agency. Now with digital marketing and social media, you can reach more potential customers than ever before. But should you start a marketing agency?Starting a marketing agency can be both lucrative and rewarding for the right entrepreneur. With ...
5 Benefits Of Working With A Boutique Social Media Agency
Bigger is better, right? Not always. Sometimes, you can have a more positive experience and see better results when you choose a boutique sized social media agency. This is particularly true when it comes to marketing. Are you on the fence about partnering with a boutique-sized agency instead of a massive one? If so, keep reading. Listed below are 5 great benefits you can enjoy when you decide to work with a boutique-sized agency. WHAT IS A BOUTIQUE-SIZED SOCIAL MEDIA AGENCY? Never ...
Why The Coronavirus Effects Your Business’s Online Strategy
Most people fall into one of 2 camps when it comes to the current Coronavirus pandemic. Toilet paper hoarding panic mode or the media is controlling us!! Okay, so those are 2 extreme opposite ends of the spectrum, but there's no escaping the fact that regardless of what the truth actually is, it is impacting our way of life in dramatic ways. Schools are closing, events are being cancelled, pro sports leagues are suspending operations, and sadly, even many businesses are on the brink of having to ...
The Agency Award Scam & How It Works
“I am glad to inform you that we have shortlisted your company as one of the most valuable companies in the "50 Most Valuable Brands of the year" list. It will be two full-page in-depth feature about your company's differentiators, products, services, challenges, road-map, and how the CEO is driving the company with an interesting photograph and heading. We will also talk about how all 50 valuable brands are giving their best to the business community and their effort towards the ecosystem.” The ...
