In today’s competitive marketplace, how you source and approach your leads can significantly influence the success of your conversion efforts. That's why the warm outreach approach is the way to go. Both warm and cold outreach have their roles in sales and marketing. However, understanding the differences between these approaches, and their contrasting effectiveness is crucial for businesses looking to cultivate qualified leads. What is Warm Outreach and Cold Outreach? Warm Outreach ...
Entrepreneur
Gig Economy Work: Essential Strategies for Solo Entrepreneurs
Gig economy work is on the rise. According to Upwork, over 39% of the American workforce has done some type of freelance work. We expect this number to increase in the coming years as more Americans realize they need more than one job to afford their lifestyle. Many individuals are choosing to pick up one, two, or even three side hustles to grow their stream of income. However, growing your own business isn't an easy task to take on by yourself. Whether you've been a solo entrepreneur for a ...
Forbes Councils Is NOT Forbes
There is so much disinformation in the world, and equally a number of people that knowingly buy into it. When I come across an example that I almost fall for, I always feel incredibly compelled to write about it. I've written previously about the agency award scams that exist, and felt compelled to write again. This time it's about a group called Forbes Councils, and despite how much they attempt at making people think it, no, they are not actually Forbes. So admittedly, I pursued the ...
Remote Team Management: Strategies for Entrepreneurial Success
In the changing business landscape, remote or hybrid models of work are on the rise. According to Forbes, 12.7% of full-time employees worked from home in 2023, and an additional 28.2% adopted a hybrid model, working both at home and in the office. Effective remote team management strategies are more important than ever. This trend, accelerated due to necessity by the COVID-19 pandemic, has led to team management emerging as a crucial skill for entrepreneurs. The digital age has not only ...
Best Side Hustles 2024 and How to Move Into a Full-Time Business
Having at least one side hustle has quickly become the new norm in the United States. Over the years, there has been an increasing number of individuals with full-time jobs, taking on side gigs to make ends meet. This increase is a direct cause of rising inflation, an unsteady job market, and the mass layoffs that have hit the tech industry in the last year. Individuals everywhere realize they need at least a few streams of income for reassurance and peace of mind. If you have a side hustle ...
Bootstrapping Startup 101: Starting a Business Affordably
So you have a killer business idea ready to go. But money's tight. It's really tight. We get it, believe us. However, throwing up your hands in despair isn't the answer. Here's the thing - with ingenuity and steely perseverance, you absolutely can bootstrap a thriving business these days. Don't believe the myth that VC funding is the only pathway to startup glory. Many successful founders will tell you their best decision was starting small. In this comprehensive guide, we'll cover time-tested ...