Roughly 72 percent of Americans currently use social media, and platforms like Facebook and Instagram have transformed drastically over the last several years. This has had a dramatic impact on how much social media jobs pay. Not only are these sites used to connect with friends and share pictures of people’s pets, but they’re also important business marketing and promotional tools. As the purpose of social media has evolved, there’s become a strong need for businesses to employ experts who ...
Agency Life: Chapter 3, Sleep Optional
It's 4 am as I write this. Two hours after rolling around in bed trying to fall back asleep. It's the exception, not the rule, but it happens every once in a while. More so lately with the state of the world and how it's turned everything upside down. I've learned to just get up and be productive. There's also something calming about being up before my part of the world is...there's a peacefulness to it. These days, it's one hell of a time to try and keep a marketing agency afloat when so ...
Why The Coronavirus Effects Your Business’s Online Strategy
Most people fall into one of 2 camps when it comes to the current Coronavirus pandemic. Toilet paper hoarding panic mode or the media is controlling us!! Okay, so those are 2 extreme opposite ends of the spectrum, but there's no escaping the fact that regardless of what the truth actually is, it is impacting our way of life in dramatic ways. Schools are closing, events are being cancelled, pro sports leagues are suspending operations, and sadly, even many businesses are on the brink of having to ...
The Agency Award Scam & How It Works
“I am glad to inform you that we have shortlisted your company as one of the most valuable companies in the "50 Most Valuable Brands of the year" list. It will be two full-page in-depth feature about your company's differentiators, products, services, challenges, road-map, and how the CEO is driving the company with an interesting photograph and heading. We will also talk about how all 50 valuable brands are giving their best to the business community and their effort towards the ecosystem.” The ...
Why $1000/month is the absolute lowest amount you should spend on outsourcing your social media.
How’s that for click bait? The difference is, this is a true statement based on years of trial and error as a consultant and agency owner. I’ve spent the better part of the last 10 years trying to figure out how to deliver measurable and meaningful results for business owners through social media and all of that experience has led me to this conclusion. I used to be the biggest cheerleader for SEO...investing in more organic strategies that don't require the use of what I've called "light ...
Google My Business Page: A Small Business Blueprint
A Google My Business page is a free and helpful tool that can help you put your business on the map and in view for potential customers looking for services like yours. Google My Business is an easy way to show customers your business name, location, hours and other information all in one place. It’s also a place where customers can leave reviews, which you can easily reply to and monitor. A Google My Business page has many benefits. It can be a terrific way for potential customers to find ...
