First we must understand Siteground vs Inmotion, both web hosts provide great services and have tons of positive customer ratings, but they differ between them, however, both are great. I have to admit, I'm a Wordpress theme junkie. I'm fascinated with the art of blog design, and I often find myself spending too much time browsing some of the industry leading Wordpress theme sites. My personal favorite site these days is certainly Themeforest as they have a tremendous variety of themes ...
Social Reach: Size Does Matter
A popular topic amongst social media folks is the ongoing discussion around how many likes/followers a person or organization has and how much that matters. Most folks will usually side on how the numbers do not matter, and what's more important is engagement, conversions, and whether those connections actually result in contributing to business results. All of this is is very true. Having a large social reach is certainly useless if none of those other things are happening. But I can tell you ...
Escape Routes: The Ultimate Social Reality Adventure
It's not too many times in your life when you actually get asked to audition for a reality show, but that's exactly what happened last week. A casting producer for the upcoming Escape Routes contacted me and while at first I didn't think it was feasible, the more I learned about it, the more I realized it would be a monumental mistake not to. Escape Routes is officially season 2 of a Ford sponsored, web based, reality/adventure show that deeply integrates social media into the mix. The show ...
New Year, New Digs
Well, my holiday social media hiatus is over. Every year I feel the need to shut down and get away from the computer as much as I can to re-boot. I still start to feel a bit of anxiety about how my social footprint suffers when doing so. Such is life. So here's my new outfit. I'm using what I think is the most fantastically simple, clean and amazing theme I've come across yet. The Standard theme is wonderfully minimilist, yet loaded with options and the ability to customize. I spend ...
Social Media: The Great Equalizer
When the web exploded onto the scene roughly 15 or so years ago, a new revolution began in a variety of ways. One of those was the ability for just about anyone to be anything they wanted to be much easier then ever before. Whether you wanted to launch a business, start a blog, or claim yourself an expert in whichever matter you choose, the web gave just about every person with an internet connection new opportunities. The social media explosion has had a similar effect. And if you were to ...
What’s More Important? The Steak Or The Sizzle?
The following post was inspired by Jon Morrow's latest post over at ProBlogger.net titled "How to Generate Massive Traffic, Excitement, and Even Jealousy with a Hollywood-Style Launch Trailer". It's a great read about the concept of having a movie style trailer created to promote an ongoing blog or project before actually committing to creating any content. You can check out the trailer here. Now I'm totally on board with this idea. I think it's a creative and fantastic way to build buzz and ...
